
The hook works because it promises a personal, subjective review of art supplies, which is high-value information for the target audience.
Slide Text
showing different mediums i've tried
Visual
A portrait of the artist in a cozy, plant-filled room with soft natural lighting.
All Slides
a learning garden
#fyp #art #artist #gouache #mural
Effectiveness score
9/10
Views
54.2K
Likes
10.8K
Saves
1.6K
Engagement
23.4%
Hook
showing different mediums i've tried
Goal
build-community
Offer
none
CTA
none
Caption
#fyp #art #artist #gouache #mural
Strategic Summary
This carousel works because it stacks visual proof of competence across seven different mediums, triggering awe and aspiration. The 'X/10' rating system gamifies the scroll, forcing viewers to swipe to see which medium gets the highest score. High bookmark rates indicate viewers are saving this as a reference for their own art journey or as moodboard inspiration.
The Winning Formula
Identity claim + Visual competence stack + Sensory rating system.
What's working
What's not working
Viral lesson
Show, don't just tell, your expertise — but add a rating system to turn a portfolio into a narrative journey.
Can a small creator replicate this? Highly replicable for any skill-based niche (coding, cooking, fitness) where you can showcase variations of the same core skill with a personal rating.
Structural Formula (steal-the-format)
Structure pattern
8-slide list: 1 intro + 6 examples + 1 emotional closer. Each example slide has Image + Medium Name + Rating + Sensory/Emotional Note.
Copy formula
lower-case casual voice + 'X/10' rating + sensory descriptor.
What to swap (concrete remixes)
What NOT to copy
Don't copy the specific art style; copy the 'rating + sensory note' framework for reviewing your own niche's variations.
Aesthetics
Warm natural light, botanical props, white sans-serif typography overlay.
Color palette
What it conveys: Calm, creative, skilled, and authentic. Feels like peeking into a cozy studio.
Slide-by-slide forensics
showing different mediums i've tried
Visual description
Selfie-style shot of the creator in a bright room with large plants. She wears a white shirt with black ties. Natural light floods from a window behind her.
Scene setting
bright indoor room with plants
Visible people
Visible objects
Predicted audience reaction
Immediate interest from art lovers who want to see the portfolio.
Verdict: Sets clear expectations and introduces the creator's face for connection.
jelly gouache 10/10 it's like painting with butter
Visual description
Overhead shot of a vibrant green landscape painting featuring a hobbit-style house. A palette with mixed greens is visible on the right.
Scene setting
white desk with plants
Visible objects
vs prior slide
Style: Consistent white text overlay, natural lighting, plant props.
Story: Moves from promise to first example.
Predicted audience reaction
Awe at the texture and color; the 'butter' comment resonates with painters.
Comments reacting to this slide
Verdict: Strong visual + sensory description ('butter') makes it memorable.
concrete + acrylic 9/10 so fun, but very heavy
Visual description
Close-up of a textured painting featuring green olives on a branch against a white concrete-like background with chicken wire.
Scene setting
studio close-up
Visible objects
vs prior slide
Style: Text overlay style remains identical.
Story: Shows a different, more experimental medium.
Predicted audience reaction
Interest in the unconventional material mix.
Verdict: Demonstrates versatility beyond standard painting.
aerosol + acrylic on metal 10/10 this hosts the paint SO well
Visual description
Wide shot of a mural painted on a black shipping container. A hand with blue paint stains reaches toward it.
Scene setting
outdoor mural site
Visible people
Visible objects
vs prior slide
Style: Changes from desk close-up to outdoor wide shot, but text style holds it together.
Story: Scales up from small canvas to large mural.
Predicted audience reaction
Impressed by the scale and public art aspect.
Verdict: Shows professional capability (murals) which adds authority.
watercolor 100000/10 the most delicate love i have
Visual description
Painting of a cozy cottage covered in ivy. Warm tones, brick details.
Scene setting
paper surface
Visible objects
vs prior slide
Style: Return to close-up art shot.
Story: Reveals the emotional favorite (100000/10).
Predicted audience reaction
Highest engagement slide due to the exaggerated score and emotional copy.
Comments reacting to this slide
Verdict: The '100000/10' breaks the pattern slightly to emphasize passion.
graphite 10/10 feels organic and raw
Visual description
Pencil sketch on white paper featuring surreal elements (faces, fish, teacup). A hand holding a pencil is in the corner.
Scene setting
wooden desk
Visible people
Visible objects
vs prior slide
Style: Consistent text and overhead angle.
Story: Shifts from color to monochrome skill.
Predicted audience reaction
Appreciation for technical drawing skill.
Comments reacting to this slide
Verdict: Shows foundational skill (drawing) which commands respect.
micro fine markers 10/10 makes me feel like i'm drawing a comic book everytime
Visual description
Black and white marker drawings in a sketchbook. Anime/manga style characters. Plants frame the shot.
Scene setting
wooden desk with plants
Visible objects
Other text elements
vs prior slide
Style: Consistent plant props and lighting.
Story: Shows illustration style vs fine art.
Predicted audience reaction
Appeals to the anime/manga fan segment of the audience.
Verdict: Broadens appeal to comic fans.
Pencil 10/10 don't even need to explain, just so dear to my heart
Visual description
Detailed pencil portrait of a character with a dragon headdress. Hand holding pencil visible.
Scene setting
wooden desk
Visible people
Visible objects
vs prior slide
Style: Finalizes the pencil theme from slide 6.
Story: Emotional closer.
Predicted audience reaction
Final validation of talent; prompts saves.
Comments reacting to this slide
Verdict: Ends on a high emotional note, encouraging saves.
Commerce intent
Buy-intent phrases (from comments)
Comment ethnography
Supportive art community that values versatility and emotional connection to mediums.
Comments that characterize the audience
Pain points revealed
Aspirations revealed
Top questions asked
Diagnostics
Hook deep-dive
showing different mediums i've tried
Viewers want to see the visual proof of the claim and find out which medium was the best.
Engagement read
Bookmark rate is 4.9x norm, indicating high utility or inspiration value beyond simple entertainment.
Mechanics
Viewers swipe to see the next rating and compare it to the previous one.
Brand & funnel
Buying-journey moment: Discovering the artist's range and style.
Ideal Customer Profile
Aspiring or hobbyist artists who value aesthetic, tactile experiences and are looking for validation of their creative exploration.
Age
18-24
Gender
female
Readability
simple
Interests
Pain Points
Aspirations
Emotional Profile
Primary Emotion
aspirationIntensity
Effectiveness
Emotions Evoked
Emotional Arc
curiosity → aesthetic appreciation → validation → personal connection
Why It Lands
The content validates the viewer's own creative journey by showing that even a skilled artist experiments and has favorites, creating a sense of shared community.
Writing Analysis
Style
conversational
Tone
relatable
Hook Type
listicle
Quality
Concise, punchy, and emotive. The use of subjective, hyperbolic ratings (10000/10) adds personality and makes the content feel like a diary entry rather than a tutorial.
Effectiveness
Goal Achievement
The high bookmark-to-view ratio proves the content is highly valuable as a reference, which is the ultimate goal for building a community of artists.
Why It Spread
High-aesthetic, 'Pinterest-worthy' imagery
Relatable, non-pretentious tone
High 'save' value as a reference for art supplies
Content DNA
The creator relies on the inherent value of the content to drive engagement rather than a direct CTA, which works well for this niche.
Narrative Arc
Attention peaks at the start and remains steady due to the consistent aesthetic and the 'rating' format which keeps the viewer swiping to see the next score.
Psychological Blueprint
Why It Spread
The carousel succeeds by combining high-aesthetic 'cozy' visuals with a low-friction, relatable format. By rating mediums, the creator invites the audience to agree or disagree, which drives comments. The 23.4% engagement rate is fueled by the 'saveability' of the content—viewers bookmark it as a reference guide for their own art supply purchases.
Framework
tier rankingPrimary Tactic
authorityTactics Used
social-proof-stack: showing 17 different examples of high-quality work builds immediate authority
curiosity-loop: the title 'showing different mediums I've tried' promises a comprehensive review
tribal language: using terms like 'jelly gouache' and 'butter' signals deep niche knowledge
Cognitive Biases
mere exposure: the high volume of slides (17) keeps the viewer engaged longer, increasing the likelihood of a follow
social comparison: viewers compare their own artistic journey to the creator's curated success
Tribal Markers
Trust Signals
Slide Breakdown (2 analyzed)
Hook Analysis
The hook works because it promises a personal, subjective review of art supplies, which is high-value information for the target audience.
Text
showing different mediums i've tried
Visual
A portrait of the artist in a cozy, plant-filled room with soft natural lighting.
Visual Elements
Color Palette
Copy Analysis
Power Words
Open Loop: yes — the viewer wants to see the results of these trials
Visual Psychology
Attention: the artist's face
Gaze: direct eye contact builds trust
Emotional cue: the cozy, plant-filled background signals 'soft life' / 'creative sanctuary'
Composition: centered composition establishes the creator as the authority
Text
jelly gouache 10/10 it's like painting with butter
Visual
A top-down shot of a finished gouache painting of a hobbit-style house in a forest.
Visual Elements
Color Palette
Copy Analysis
Power Words
Open Loop: yes — curiosity about the next medium
Visual Psychology
Attention: the vibrant green painting
Emotional cue: the 'butter' metaphor creates a sensory, tactile feeling
Composition: flat-lay creates an aspirational 'artist desk' vibe
Comment Intelligence
Sentiment
PositiveResonance
Intent
build-community
Audience Vibe
The comments are filled with fellow artists sharing their own experiences and asking for product recommendations.
Standout Quotes
“This is so aesthetic, I love your style.”
“Finally someone who agrees about jelly gouache!”
“What brand of markers do you use?”
Top Comments
i thought each one was my favorite until i scrolled to the next 😭 these are incredible
damn u mastered everything 😭😭
I was patiently waiting for oils 🥺
omg they’re all so nice 😭 have u tried oil pastels? i bet u would do well with those
Girl whatever (cries in jealousy)