1 / 8

Hook Score9/10

9/10

Slide Text

Things I didn't know were BPD symptoms until I was diagnosed at 28 years old

Visual

Creator looking at camera, soft natural lighting, cozy home aesthetic.

All Slides

Carousel report cardMental health awareness and clinical psychology8 slides

@daily.mental.tips carousel breakdown

Mental Health Tips

Stay strong ❤️❤️ note: please DO NOT self diagnose yourself from things you see on social media, this post is just me sharing my experience with bpd #bpd #bpdawareness #MentalHealth

Effectiveness score

8/10

Strong

Views

262.3K

Likes

15.4K

Saves

5.6K

Engagement

8.6%

Hook

Things I didn't know were BPD symptoms until I was diagnosed at 28 years old

Goal

build-community

Offer

information

CTA

none

View source

Caption

Stay strong ❤️❤️ note: please DO NOT self diagnose yourself from things you see on social media, this post is just me sharing my experience with bpd #bpd #bpdawareness #MentalHealth

Strategic Summary

The carousel pairs highly relatable, deeply internal emotional experiences with calming, aesthetic 'faceless' B-roll imagery. By framing severe clinical symptoms as 'things I didn't know were symptoms,' it lowers the barrier for self-identification and drives mass saves from users who feel finally understood. It seamlessly weaves in an app recommendation without breaking the confessional tone.

The Winning Formula

Late-diagnosis vulnerability + hyper-specific internal symptom descriptions + calming aesthetic backgrounds.

What's working

•Slide 1 uses an age-specific late-diagnosis hook ('diagnosed at 28') which validates older viewers who feel they missed the boat (proven by comments: 'Diagnosed at 50', 'Diagnosed at 40').
•Symptom descriptions go beyond clinical terms (e.g., 'Fear of abandonment') into visceral, physical reactions ('My body would physically react...').
•Using soft, beautifully lit, calm aesthetic B-roll for heavy mental health topics creates a safe, non-threatening viewing environment.
•The app plug on slide 6 is buried natively within a symptom description, avoiding the immediate 'swipe away' reflex of a dedicated ad slide.

What's not working

•The Venty app name-drop on slide 6 triggered some ad-skepticism in comments ('everyone I watch... talks about the vent app... it's just an ad').
•Low overall comment rate suggests the content is too heavily personal for casual public engagement, though the save rate compensates intensely.

Viral lesson

Translating clinical diagnostic criteria into hyper-specific, everyday internal dialogues creates intense self-validation and drives massive 'save' behavior.

Can a small creator replicate this? Highly replicable for any condition, personality type, or life transition by using the 'Things I didn't know were XYZ until...' hook paired with aesthetic B-roll and deeply specific personal anecdotes.

Structural Formula (steal-the-format)

Structure pattern

8-slide listicle starting with a personal face-to-camera diagnosis hook, followed by 7 slides of clinical symptoms translated into highly specific, first-person behavioral anecdotes over calming, faceless B-roll.

Copy formula

symptom name header + contextual explanation of how it physically/mentally felt in daily life

What to swap (concrete remixes)

•Swap BPD for ADHD/Autism/OCD for a neurodivergent audience.
•Swap clinical diagnosis for a relationship dynamic (e.g., 'Things I didn't realize were trauma responses until I left my toxic marriage').
•Swap mental health for physical health (e.g., 'Things I didn't know were PCOS symptoms until I was 30').

What NOT to copy

Do not copy the exact symptoms or use stock clinical dictionary definitions; the virality hinges entirely on describing the visceral, hyper-specific physical and emotional way the symptom is experienced in private.

Aesthetics

Warm-toned, sun-drenched lifestyle B-roll with distinct shadows, overlaid with native TikTok white text boxes.

design:mid tiertypography:standard TikTok sans serif in white boxes with black textvisual consistency:95/100attention grab:75/100

Color palette

warm yellowearthy greensoft whitebrown

What it conveys: The imagery feels incredibly calming, safe, and aspirational, which creates a striking, comforting contrast to the heavy, painful mental health symptoms being described in the text.

Slide-by-slide forensics

hookselfiereflectiveworks:yesgrab:80/100aesthetic:85/100

Things I didn't know were BPD symptoms until I was diagnosed at 28 years old

Visual description

A selfie of a young brunette woman wearing a green knit sweater. Her eyes are closed and she is making a kiss face. She is bathed in warm, natural sunlight coming from a window to her left.

Scene setting

sunny living room

Visible people

young woman, brunette, green sweater, eyes closed, kissing face

Predicted audience reaction

Immediate curiosity from anyone who suspects they might be neurodivergent or who was recently diagnosed with a mental health condition.

Comments reacting to this slide

"Diagnosed at 50 , makes so much sense why my life turned out like it did"
"Diagnosed at 40 makes me understand my life now"
"i just got diagnosed at 23 after them labeling me as bipolar for 10 years :("

Verdict: It establishes immediate credibility, vulnerability, and a specific age that validates folks diagnosed later in life.

step in listlifestyle shotanxiousworks:yesgrab:60/100aesthetic:75/100

Fear of abandonment My body would physically react when I thought someone was pulling away from me. Even if they were just busy or needed space, my brain went straight to "they're leaving"

Visual description

A bright, outdoor lifestyle shot. A bouquet of pink, red, and yellow tulips wrapped in brown paper rests on the grey fabric front passenger seat of a car.

Scene setting

front seat of a car

Visible objects

bouquet of tulipsbrown wrapping paper

vs prior slide

style:yescopy:yesenergy:rising

Style: The text box styling remains identical (black text on white rounded box), though the background transitions from selfie to B-roll.

Story: Moves from the promise of the hook into the first piece of concrete evidence (Symptom 1).

Predicted audience reaction

Visceral self-recognition; viewers recall moments they panicked over an unreturned text.

Comments reacting to this slide

"fear of abandoment is because my parents literally left me, I realised that Im just perfect and its everyone else around me that has the issues😂"

Verdict: It describes 'abandonment issues' not as a clinical term, but as a severe physical bodily reaction.

step in listmedium shotdetachedworks:yesgrab:70/100aesthetic:85/100

My personality changed depending on who I was with I didn't even notice it for years. I'd become a completely different person around different people because I genuinely didn't know which version of me was real

Visual description

A warm, aesthetically pleasing interior room. A dark wooden display cabinet holds books and objects, partially obscured in the foreground by large, dark green Alocasia plant leaves. Sunlight casts sharp window blind shadows on the wall.

Scene setting

aesthetic living room corner

Visible objects

Alocasia plantwooden display cabinetbooks

vs prior slide

style:yescopy:yesenergy:flat

Style: Continues the pattern of warm-lit, aesthetic, faceless B-roll behind identical text boxes.

Story: Introduces a more deeply psychological, identity-level symptom compared to the relational fear in slide 2.

Predicted audience reaction

Deep psychological resonance; 'identity disturbance' is a core BPD trait that viewers heavily relate to.

Comments reacting to this slide

"we are essentially a mirror. cause we don't know who we are underneath."

Verdict: It perfectly articulates 'identity diffusion' in plain, highly relatable language, sparking the top comment.

step in listlifestyle shotunstableworks:yesgrab:60/100aesthetic:80/100

Intense relationships that moved way too fast I'd meet someone and within days they were my entire world. Then one small thing would happen and I'd flip to wanting nothing to do with them

Visual description

A cozy bedroom view. A bed with white, thick, fluffy linens sits in the foreground with an open book resting on the covers. The background is a window showcasing trees with green and autumn-yellow leaves under a blue sky.

Scene setting

close up of bed by a window

Visible objects

white beddingopen bookwindow blinds

vs prior slide

style:yescopy:yesenergy:flat

Style: Maintains the warm, aspirational, quiet lifestyle imagery.

Story: Pivots from internal identity issues back to interpersonal relationship chaos.

Predicted audience reaction

Guilt and validation over past ruined friendships and romantic relationships.

Verdict: It describes the classic BPD 'idealization and devaluation' cycle seamlessly in layman's terms.

step in listwide shothollowworks:yesgrab:75/100aesthetic:90/100

Chronic emptiness This hollow, bored feeling that never fully went away. Even when things were objectively good I still felt like something was missing and I couldn't figure out what

Visual description

A lush, scenic landscape. A sprawling field of white and yellow daisies fills the foreground. In the background, a large, snow-capped mountain sits beneath a dramatic sunset/sunrise sky.

Scene setting

mountain wildflower field

Visible objects

daisiessnow capped mountain

vs prior slide

style:yescopy:yesenergy:falling

Style: Swaps interior lifestyle to grand nature, but maintains the high-quality, beautiful aesthetic.

Story: Introduces a lingering baseline emotional state rather than a reactionary one.

Predicted audience reaction

Melancholic agreement, feeling understood in ways they struggle to articulate to family.

Verdict: The juxtaposition of a breathtakingly beautiful landscape against text describing 'hollow emptiness' is artistic and emotionally striking.

step in listclose upoverwhelmedworks:yesgrab:70/100aesthetic:85/100

Emotions that were way too big for the situation A slightly cold text could send me into a spiral that lasted the rest of the day. I couldn't understand why I felt everything so deeply when other people seemed fine I've been using an app called Venty recently and it's helped me a lot with this

Visual description

A tall, uneven stack of thick books sits on the floor or a low table next to a wall. The scene is illuminated by strong, warm sunlight filtering through window blinds, casting dominant horizontal shadows across the books and wall.

Scene setting

sunlit room with stacked books

Visible objects

stack of books

Products on screen

Venty app

vs prior slide

style:yescopy:partialenergy:rising

Style: Returns to the warm, interior shadow-play aesthetic established in slides 3 and 4.

Story: Slides in a product recommendation naturally at the end of a very relatable problem description.

Predicted audience reaction

Agreement with the emotional dysregulation, followed by slight defensive skepticism about the app plug.

Comments reacting to this slide

"I’m genuinely so confused because everyone I watch of these always talks about the vent app and then I’m like it’s just an ad or like what the fuck is going on"

Verdict: Commercially, it successfully plugs the app without breaking the visual format, though the audience is smart enough to spot the pattern.

step in listwide shotunstableworks:partialgrab:60/100aesthetic:80/100

Splitting on people I love One moment they were perfect, next moment I was convinced they didn't care about me at all. There was no in between

Visual description

A waterfront view at dusk. Dark green foliage and trees border the left side, overlooking dark ripples of a lake or ocean against a soft sunset gradient sky.

Scene setting

waterfront at dusk

Visible objects

rockstreeswater

vs prior slide

style:yescopy:yesenergy:flat

Style: Moves back outside to a somewhat darker, moodier nature aesthetic.

Story: Repeats a very similar relational dynamic to Slide 4, but labels it with the actual clinical term 'Splitting'.

Predicted audience reaction

Further self-identification, though it is slightly redundant to a previous slide.

Verdict: It's accurate and relatable, but functionally repeating the exact same interpersonal dynamic described in slide 4.

step in listclose upregretfulworks:yesgrab:60/100aesthetic:80/100

Impulsive decisions I couldn't explain Spending money I didn't have, quitting jobs on a whim, making choices that felt urgent in the moment and devastating the next day

Visual description

A close-up of a small green potted plant against a plain white wall, overlaid with intricate, dappled sunlight shadows projected from tree leaves outside a window.

Scene setting

indoor plant against a wall

Visible objects

green plant leaves

vs prior slide

style:yescopy:yesenergy:rising

Style: Returns to the warm indoor shadow-play motif, tying the aesthetic off symmetrically.

Story: Caps the carousel off with a highly destructive, actionable symptom that affects real-world survival (money/jobs).

Predicted audience reaction

Heavy sighs of regret as they think about their bank accounts and employment histories.

Comments reacting to this slide

"i still struggle with spending too much money. i don't know how to help it.."

Verdict: It taps into a highly tangible, external pain point (finances/jobs), prompting direct requests for help in the comments.

Commerce intent

intent:40/100framework:nonemental health appsdigital journaling

Mentioned products

Venty app

Buy-intent phrases (from comments)

•How do I look into this further?
•are there any tips and tricks that i could do to make my medication and therapy journey easier?

Objections (from comments)

•everyone I watch of these always talks about the vent app and then I’m like it’s just an ad or like what the fuck is going on

Comment ethnography

tagging:solo watchaudience-match:95/100viral signal:none

A highly supportive but inwardly focused community where members bond over shared trauma, behavioral regret, and late-in-life medical diagnoses.

Comments that characterize the audience

"Diagnosed at 50 , makes so much sense why my life turned out like it did . Alone"
"we are essentially a mirror. cause we don't know who we are underneath."
"this is spot on. EVERY. SINGLE. SLIDE. 😩"

Pain points revealed

•Living for years without an explanation for their chaotic behavior
•Ruining relationships due to impulsivity and emotional swings
•Struggling with spending too much money
•Being misdiagnosed (e.g., as bipolar) for years

Aspirations revealed

•Finding a community of people whose brains work exactly like theirs
•Getting official medication and therapy to stabilize their lives
•Understanding their past actions through the lens of a diagnosis

Create content like this for your brand

Add a card, onboard your brand, and generate the first creative workflow for free.